Replika Lifecycle & CRM Specialist Hiring 2026: Apply Online

Replika: Lifecycle & CRM Specialist at Replika
CompanyReplika
LocationRemote
Experience requiredNot specified in the listing
SalaryNot specified in the listing
Employment typeFull time
Posted on27 October 2026
Apply before26 November 2026

Summary

Replika is actively seeking a Lifecycle & CRM Specialist to join their remote team and refine user engagement strategies for their AI-driven platform. This position focuses on fostering meaningful human-AI connections through data-driven communication and personalized lifecycle journeys.

About the company

Replika is a pioneering technology firm that launched the world’s first consumer-facing artificial intelligence application in 2017. With a user base exceeding 40 million, the company differentiates itself by focusing on emotional intelligence and human connection rather than mere task automation. Their mission centers on building AI that encourages personal growth, improves mental well-being, and facilitates real-life interactions. Unlike competitors who prioritize raw computational power, Replika aims to create digital companions that provide support, intention, and meaningful engagement for every individual user.

About the role

As a Lifecycle & CRM Specialist, you will be responsible for mapping out the user journey to ensure that the AI platform remains a supportive and steady presence in the lives of its subscribers. You will design and execute communication strategies that nudge users toward positive life changes, such as reconnecting with friends, pursuing hobbies, or practicing self-care. Your daily efforts will involve analyzing user behavior, segmenting audiences, and implementing automated campaigns that prioritize empathy and intentionality. You will bridge the gap between technical AI capabilities and human-centric messaging.

Eligibility

The official job listing does not specify mandatory educational qualifications or years of experience. Candidates are encouraged to apply based on their ability to manage CRM platforms and design effective lifecycle marketing campaigns. Applicants should be prepared to demonstrate a strong understanding of user psychology and digital communication.

Key skills

* Proficiency in CRM platforms and lifecycle management tools. * Strong analytical mindset for interpreting user engagement data. * Ability to craft empathetic, human-focused messaging. * Experience in designing automated email, push, or in-app notification workflows. * Understanding of user journey mapping and segmentation strategies. * Excellent communication skills to convey complex ideas simply.

Salary & location

* Salary: Not specified in the listing. * Location: This is a fully remote position available for applicants globally.

The HiringPulse take

This role is ideal for CRM professionals who are tired of "sales-heavy" marketing and want to transition into product-led growth. To be shortlisted, you must move beyond listing generic metrics like "open rates" or "CTR" and focus on how you can measure "human impact" or "relationship quality" within an app. The urgency suggests they are expanding their user retention efforts as the AI market matures. However, consider skipping this role if you dislike the ethical ambiguity of AI-human relationships; the work requires you to design interactions that blur the line between a digital tool and a confidant, which can be psychologically taxing for those not aligned with the product's mission.

How to Apply

1. Navigate to the official Replika job posting on the WeWorkRemotely portal using the link provided in the original source. 2. Review the detailed job requirements and company mission statement to tailor your resume accordingly. 3. Prepare a cover letter that highlights your specific experience with lifecycle marketing, focusing on user-centric results rather than just technical metrics. 4. Click the "Apply" button on the portal to submit your application and supporting documents directly to the Replika recruitment team.

How to apply

  1. Open the official listing using the link below.
  2. Check the eligibility and location details on the employer's page before applying — they are the authority, not this post.
  3. Submit your application with an updated resume tailored to the role.

🔗 Apply for Replika Lifecycle & CRM Specialist Hiring 2026: Apply Online

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